We highlighted an awesome (and detailed) marketing technology landscape infographic by Scott Brinker who writes the Chief Marketing Technologist blog back in February. Well, now Scott has gone and created a new version that he is calling a “supergraphic” with even more companies and categories.
Can you spot LoopFuse? We’re nicely included in the “Marketing Automation” section in the middle left.
There are so many different options for marketers these days around their on-line marketing efforts. To keep your sanity, your marketing plan focused, and advertising budget in check, make sure you start with your goals and objectives. Technology is just an enabler of those things.
Nice work Scott!
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Tags: marketing landscape, supergraphic, technology landscape