With the highly successful launch of our Loopfuse Freeview offering in June and our innovative Partnership program in August, we have had several requests to share information amongst our community. So today, I would like to informally introduce the Loopfuse Exchange. The goal for the Loopfuse Exchange is to share the best practices from some of the best sales and marketing professionals in the business who give their companies a competitive edge. The Loopfuse Exchange will be the place to visit for the most up to date sales and marketing best practices, and central to the Exchange will be a series of articles on various marketing functions — contributed by Loopfuse customers, partners and friends — that will help new and experienced marketers alike increase their effectiveness generating market awareness and demand. Topics will include Website construction and design, Customer Relationship Management (CRM) systems, Lead Nurturing and Scoring, Search Engine Optimization (SEO), Pay per click (PPC) advertising, Social Media and Networking, E-mail marketing, Event marketing, Search Engine Marketing (SEM), Reporting and more.
Later this afternoon, we will have our first guest blog post for the Loopfuse Exchange by one of our partners, Greg Malpass of Traction Sales and Marketing. Stay tuned for more exciting information on the Loopfuse Exchange.
