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Who We Are

LoopFuse Leadership

Sean Dwyer, President & Chief Executive Officer

Sean DwyerSean brings a wealth of software experience to Loopfuse. He most recently served as senior vice president of sales and marketing at XAware, a leading provider of commercial open source data integration software, where he led field operations. Prior to XAware, he served as general manager of the community financial group and vice president of channel sales & alliances at S1 Corporation, a leading global provider of enterprise software and services to the financial services industry. His software industry experience also includes sales with BEA Systems (acquired by Oracle) and business development with an early stage E-commerce company. In addition to software, he has extensive experience in both the investment banking and commercial banking industries. Sean received a Master of Business Adminsitration from Harvard Business School and a Bachelor of Business Administration in finance from the University of Georgia.

Roy Russo, Co-founder & VP, Products

Roy RussoRoy is the driving force behind LoopFuse to fulfill its vision and extend the adoption of demand generation solutions to marketing and sales organizations. To this end, Roy is responsible for product strategy, management and expansion. Roy comes to LoopFuse following several years with JBoss (acquired by Red Hat) where, as the Co-Founder of the JBoss portal project, he led the successful incubation and launch of an enterprise portal product. Prior to JBoss, Roy worked at Sevista Messaging Technologies and SilverPOP, where he helped innovate the email marketing space. Roy has a Bachelor of Arts in economics from Florida International University.


Tom Elrod, Co-founder & Chief Technology Officer

Tom ElrodTom leads the LoopFuse software development team. He is responsible for the development process and for defining the technology, architecture and functionality for LoopFuse products with the aim to make them the best solutions in the market. Tom comes to LoopFuse after several years at JBoss (acquired by Red Hat), where he was the lead architect for JBoss Remoting. Prior to JBoss, Tom led the effort to build an enterprise-class email marketing technology at SilverPOP. Tom has also served as an expert member on several specifications within the Java Cummunity Process and president of the Atlanta Java Users Group. Tom holds a Bachelor of Business Administration in computer information systems from Georgia State University.


Cindy Ryan, Director of Marketing

Cindy RyanCindy leads the marketing team and is responsible for marketing operations and execution. She most recently served as the marketing manager at OpenSpan, a leading provider of User Process Management software, where she led all the lead generation efforts. Prior to OpenSpan, she served as a campaigns and events manager for JBoss and was an integral part of the marketing team during the acquisition of the company by Red Hat in 2006. In addition to software, she has extensive experience in advertising and media buying. Cindy received a Bachelor of Arts in Journalism from the University of Georgia.


Board of Advisors

Matt Asay, Advisor

Matt Asay has been involved with open source since 1998, and is one of the industry’s leading open source business strategists. Asay is currently general manager, Americas, and vice president of business development for Alfresco, the open source leader in enterprise content management.

Prior to Alfresco, Asay was on the founding team of Novell’s Linux Business Office in 2002 and was an early agitator for the company’s shift to open source. In 2003, Asay founded the Open Source Business Conference, now owned by IDG’s InfoWorld, the industry’s premier open source strategy event. He has served as an entreprenuer-in-residence for Thomas Weisel Venture Partners, focusing on open source investment opportunities. Before Novell, Asay was general manager at Lineo, an embedded Linux software startup, where he ran Lineo’s network & communications business.

Asay earned his Juris Doctorate degree at Stanford Law School, spending two of his three years studying software licensing and innovation, and specifically the GNU General Public License, under Professor Larry Lessig. He also holds master’s and bachelor’s degrees from the University of Kent (Canterbury, UK) and Brigham Young University, respectively.

Asay is a board member for OSI and serves on the advisory boards of various open source companies, including SugarCRM, JasperSoft, MuleSource, Specifix, Radview, Bungee Labs and Intoto.

Marcus Tewksbury, Advisor

Marcus TewskburyMarcus Tewksbury is a respected author, speaker, and thought leader on helping marketing organizations embrace disruption to gain competitive advantage. Recently his efforts have centered around counseling marketers on the emergence of engagement marketing as a means to effectively reach customers in an evolving digital and social world.

Philosophically, his approach is not new, but rather a throwback to the roots of marketing. The focus has always been on creating and emotional connection with a customer and finding ways to create value by bringing relevance. The output of which is strategically structuring the marketing organization to maximize the likelihood of a positive customer experience and analyzing their life cycle to determine the lowest friction, and highest return activities.

Largely, the credit for his thoughts and approaches are owed to the numerous clients whose problems Marcus has helped solve over the years. Some of whom, include: Coach, Baxter Healthcare, JP Morgan, Hot Topic, Hallmark, Walgreens, Wal-Mart, Tower Records, and KAO Campgrounds.

Over the years, a number of Marcus’ thought leadership pieces have been cited or presented in mainstream or industry events and articles, specifically with the likes of DWI Review, NCDM, CRM World, DMA Monthly, and The Economist. Marcus has also lectured at the Purdue’s Krannert Graduate School of Management, Georgetown’s McDonough School of Business, and at Loyola University.

With roots in the DC and Boston areas, he currently resides with his wife in Chicago, IL.