This coming weekend (Oct 30th), we will be releasing LoopFuse OneView v3.28. The coming release focuses on adding rich Social Monitoring, Inbound Marketing, and Search Engine Marketing functionality to the already lengthy set of Marketing Automation features found in OneView.
Inbound and Search Engine Marketing
- Real-Time analytics on referring websites, search engines, and keywords used to find your website.
- View how many visitors have accessed your content from a specific source or referrering website.
- Analyze where visitors navigate to, after they arrive from a particular referring site.
- Gain an understanding of keywords used to find your site across 12 supported search engines.
Content Marketing
- Real-Time web analytics on who’s linking to your marketing content articles.
- View how many visitors have accessed your content from a specific source or referrering website.
- Analyze where visitors navigate to, after accessing your content pages.
Social Monitoring
Leveraging our technology partnership with Collecta, a social monitoring service, LoopFuse OneView introduces marketers to real-time monitoring of social conversations and mentions across the web.
- Monitor social networks, blogs, and websites in real-time.
- Seamlessly pulls mentions from Twitter, Facebook, websites, and blogs.
- Search for any term to view conversations; your company name, or your competitors’.
gallery of screenshots:
Tags: Demand Generation, Inbound Marketing, Marketing Automation, Search Engine Marketing, social monitoring
This is a VERY impressive list of additional functionality on top of what Loopfuse already provides. Looking forward to gaining access to see how it will help my clients and prospects in their Lead Nurture and Sales activity.
Congrats to Loopfuse team on this impressive release. I know we’re going to get a lot of mileage out of the content campaign enhancements and Web analytics in particular.