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Marketing Campaign Manager

The LoopFuse marketing campaign manager gives marketing organizations complete control over all marketing initiatives, including: email marketing, internet marketing, and traditional/print marketing. Our innovative ability to tie these marketing initiatives in to your CRM information and web analytics, means that marketing organizations can now calculate the exact ROI value for all their campaign initiatives, be it a banner ad, email campaign, or even a highway billboard.

In essence, implementing LoopFuse OneView, enables companies to turn marketing from an art, in to a science.

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  • Marketing Campaign Management
    • Hierarchical campaign views, allow for grouping and subgrouping of campaigns and their performance.
  • Email Marketing Campaigns
    • Email campaign ROI calculator via CRM integration.
    • Browser-based WYSIWYG editor
      • Source view for pasting HTML content
      • Preview your email campaign before you send it out.
      • Full-screen mode capabilities for richer user experience.
      • Ease-of-use via available templates.
    • Schedule email campaigns for automated launch.
    • Track email opens.
    • Track email link clicks.
    • Track email bounces.
    • Track email unsubscribes.
  • Internet Campaigns
    • Track performance of any internet campaign, ie. AdWords, banner ads, link exchanges, etc…
    • Internet campaign ROI calculator via CRM integration.
  • Traditional (Print) Campaigns
    • Track performance of any print campaign, ie. TV ads, billboards, fax, etc…
    • Traditional campaign ROI calculator via CRM integration.