Once you have segmented your leads, qualified, or even routed them to your sales professionals, OneView allows marketing organizations to have a bird’s eye view of how a potential lead has progressed through you marketing and sales funnel, and valuable historic/demographic data that will increase the “Lead Intelligence” factor for your sales professionals.
- Fully automated CRM-to-LoopFuse data-gathering, gives you the latest up-to-date information
regarding a specific lead.
- Lead Score.
- Sales opportunity stage.
- Sales close amount.
- Sales opportunity product interest.
- Other sales contact data from your sales professionals.
- LoopFuse “Lead Intelligence” provides relevant information to your sales professionals, increasing
sales close rates.
- Product Interest
- Viewing habits – frequency and website viewing patterns
- Web Form registration information
- List memberships
- Automated Geo-Location retrieval provides information to your sales professionals that helps augment
their “Lead Intelligence”.
- IP Address
- Tight integration with support CRMs means that sales professionals can easily access all LoopFuse OneView data for a specific lead.