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Articles

Marketing Best Practices Exchange


Search Engine Optimization: Best Practices

Search Engine Optimization (SEO) is the process of making sure people find your website when searching Google, Yahoo or Bing for websites that promote goods or services like yours.
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Taking Your Website to the Next Level

Your website is one of your most important marketing assets. It attracts, educates and informs customers, business partners, investors and other potential stakeholders in your business. It communicates your brand to the public and should help start the sales process and possibly enable sales via e-commerce capabilities.
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Case Studies


Dimdim Improves Lead Qualification and Conversion Rates

Online meeting service provider Dimdim found that vetting massive databases for qualified leads manually was not only time-consuming, but also unreliable and inaccurate. By integrating users’ behavioral data into lead nurturing programs, Dimdim dramatically improved identification of qualified leads while saving time, money and resources.
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LoopFuse OneView™ Helps Zimbra Raise Sales & Marketing Efficiency by 50% | Eloqua Alternative

Learn how a leading software company created a highly leveraged and efficient sales process by replacing Eloqua with Loopfuse OneView . Zimbra increased sales and marketing efficiency by 50% with our integrated marketing automation platform.
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Data Sheets


Loopfuse OneView | Sales and Marketing Automation

Learn how Loopfuse OneView combines the key ingredients to marketing success in one easy-to-implement solution.
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White Papers


Marketing Automation Whitepaper

Loopfuse examines five ways in which marketing automation provides job security for marketers and sales professionals. Measurement and analytics can be your best friends when it comes to marketing accountability. Loopfuse offers marketing automation solutions for any size company.
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