Automated Lead Nurturing
Click to Enlarge
The LoopFuse automated lead nurturing system allows companies to build a more profitable and larger customer
base, by enabling marketers to cultivate prospect interest until the timing is right for them to consider your
offering.
Throughout the lifecycle of an opportunity; from suspect, to
prospect, to customer, to ongoing client, all leads are tracked so that intelligent decisions can be made
regarding what
messages and marketing programs are the most effective and which are not.
- Lead Nurturing Features:
- Fully automated - enable your nurturing program, and watch the leads navigate through it.
- Ability to build complex nurturing programs of unlimited depth and functionality.
- Seamless integration with your CRM, providing marketers with unprecedented Nurture-to-CRM
functionality.
- Build nurturing steps that interract with a lead's email marketing activity, web activity, individual
demographics, CRM activity, and lead profile.
Click to Enlarge
- Lead Nurturing Reporting Features:
- Real-time reporting, keeps you up-to-date with the current state of your lead nurturing programs.
- Examine in-depth data on which steps in your nurturing program are most effective at retaining
customers and building demand.
- View reports on inidividual leads, and how they've progressed through the nurturing program.
- Time-based reporting allows marketers to accurately identify how their nurturing program is
progressing over a period of days, weeks, and months.
|
 |
OneView
|
