About LoopFuse

LoopFuse is the brainchild of its two founders, Roy Russo and Tom Elrod, who met at SilverPOP. Both worked together at JBoss (acquired by Red Hat) while developing various portions of the JBoss MiddleWare Platform, one of the most widely-used middleware products on the market today. Additionally, the pair applied their engineering expertise to build the demand generation, email marketing and marketing automation solution that built JBoss into the leading software platform it is today. After a decade of experience in the email marketing and marketing automation space, they sought to build a new generation of marketing automation software that offers a more flexible, effective and affordable way for marketing and sales organizations to improve efficiency and reduce costs. After years of working with difficult-to-use and over-priced solutions in the space, they, again, applied their engineering expertise and practical business process knowledge to develop LoopFuse OneView as a new best-of-breed enterprise marketing automation platform.

LoopFuse is a private company funded by True Ventures. LoopFuse’s world-class team of professionals is experienced in all aspects of sales and marketing, with seasoned executives from S1, Red Hat, Oracle, and Novell.

Marketing Automation that Works for You

LoopFuse provides the only on-demand sales and marketing automation solution for web companies that uniquely brings sales and marketing together to transform entire organizations into a sales machines. LoopFuse OneView offers marketing and sales departments a user-friendly way to fully automate lead information and analysis. This helps organizations to dramatically improve the performance of their pipeline and generate sales without the need to involve in-house IT staff. Learn More

LoopFuse Customers

Leading web companies depend on LoopFuse OneView to fully utilize their website as a sales qualification and development tool so they can improve sales and marketing effectiveness, shorten sales cycles and drive more revenue.  Up and running in minutes, LoopFuse OneView customers are achieving 50% more productivity from their sales and marketing teams and are driving home more revenue than ever. We are proud to be contributing to the success of sales and marketing teams in companies such as Acquia, Hyperic, MindTouch, SpringSource, Zimbra and more. Learn More